ANTIOCH, Calif. – As a part of Nationwide Slavery and Human Trafficking Prevention Month in January, Markstein Gross sales Firm (Markstein), a woman-owned and operated wholesale beverage distributor in Northern California, at present appealed to enterprise leaders across the nation to affix in its combat in opposition to slavery and human trafficking. As a long-time supporter and sponsor of the New Day for Youngsters group that gives funding to assist American youngsters who’ve been recovered from intercourse trafficking, Markstein has additionally now joined a nationwide marketing campaign with theNational Beer Wholesalers Affiliation (NBWA) the place beer distributors, who collectively go to greater than 600,000 retail institutions throughout the nation, can play a significant function in figuring out and reporting suspicious exercise typically unseen by the everyday public.
Human trafficking is a rising downside within the U.S., with extra than11,500 human trafficking circumstances reported in 2019 alone. California has persistently had the very best human trafficking charges in america with 1,507 circumstances reported in 2019. To assist fight this, Markstein is putting in signage on all of its 75 automobiles which can be sometimes on the roads of Contra Costa and Alameda Counties 14 hours per day, six days per week. The purpose of those indicators is to lift consciousness regionally and to supply quick access to hotline info for those who suspect or know of human trafficking circumstances. Markstein can also be offering personalised coaching, leveraged from each NBWA and New Day for Youngsters, for all truck drivers and merchandisers in order that they know what to look out for on their day by day routes and within the companies they serve.
“Whereas our work to finish human trafficking started on the native stage, it is a nationwide downside that wants all enterprise leaders to face up and make a distinction. I’m calling on all corporations to get entangled regionally with teams like New Day for Youngsters and nationally with efforts like these sponsored by the NBWA,” mentioned Laura Markstein, President of Markstein Gross sales Firm. “Whether or not that entails an indication in a extremely seen location or further eyes and ears for figuring out and reporting suspicious conduct, there are lots of corporations reminiscent of beer distributors which can be in a really public and distinctive place the place they will make a major distinction to combat this trigger.”
Name to Motion
If you’re a beer distributor, be a part of the marketing campaign being spearheaded by the NBWA to construct consciousness and supply coaching to coach staff on recognizing and reporting the warning indicators of human trafficking. If you’re some other sort of firm that has automobiles, merchandise or buildings which can be always within the public eye, leverage your visibility to do your individual marketing campaign and encourage others in your business to comply with go well with.Help and sponsor New Day for Youngsters. This nationally acknowledged charity supplies help and help to American ladies, ages 10-18, who’ve been recovered from the despair of intercourse trafficking. Your monetary help can present protected housing, faculty, medical, psychological well being care, equine remedy, and rather more. Take off the blinders. Should you suppose this isn’t taking place in your group, you’re unsuitable. Each state, county, metropolis, and city wants to assist fight this nationwide disaster. ThisMarkstein video outlines the issue and the methods corporations and people could make a distinction.
Supporting Quotes:
Sharon Wooden, Govt Director of New Day for Youngsters:”Quickly escalating earnings, the web, restricted police sources, and unaware communities have created an ideal storm for the kid intercourse trafficking business right here in america. It’s the second quickest rising felony business in our nation, and one which employs subtle enterprise practices and is extremely profitable. At the moment, the U.S. Justice Division estimates that 300,000 youngsters are susceptible to being trafficked for intercourse in america. Via partnership with companies, reminiscent of Markstein Gross sales Firm, we are able to present the funds and sources wanted to transition many of those youngsters to protected housing and therapeutic care, and assist forestall it from taking place to a different one among our youngsters.”
Lauren Kane, Vice President of Communications, Nationwide Beer Wholesalers Affiliation: “Beer distributors have behind-the-scenes entry to the prime areas the place traffickers could possibly be exploiting victims – from bars, eating places, lodges, comfort shops, to bundle shops, sports activities arenas and grocery shops. We commend the work Markstein Gross sales Firm has already been doing regionally with packages like New Day for Youngsters. Combining this with their dedication to the NBWADistributors In opposition to Human Trafficking marketing campaign, means they’ve the chance to considerably affect the combat in opposition to human trafficking. Beer distributors in different states have seen a 175% improve in calls to the Nationwide Human Trafficking Hotline after they began educating their staff and placing signage on their vans. We’re assured Markstein’s efforts will carry related life-changing outcomes to California.
Dustin Miller, Business Driver, Markstein Gross sales Firm: “I’m proud to work for a corporation that gives the instruments and coaching to show a mean workday into a chance to assist in an enormous manner. As I’m going about my day by day routes, I really feel extra empowered than ever earlier than to play an element in stopping and stopping these horrible crimes in opposition to each youngsters and adults.”
About Markstein Gross sales Firm
Markstein Gross sales Firm is a fourth-generation, woman-owned and operated wholesale beverage distributor primarily based in Antioch, Calif. Based in 1919 with only a horse, a wagon and 6 circumstances of beer, Markstein is now in its one hundred and first 12 months and distributing over 4 million circumstances yearly to 1500 retailers within the Bay Space. The corporate’s portfolio consists of a number of world-class beers together with the Anheuser-Busch InBev and Constellation Manufacturers household of beers, a number of high-quality craft beers and lots of others. Markstein is thought for excellent customer support, dedication to their staff and dedication to the group. The corporate continues to rank as greatest in school by retailers and is likely one of the prime ten largest Lady Owned Companies within the Bay Space. Extra info will be discovered at https://www.marksteinsalescompany.com.
